Online Greetings card company: good for submissions?

[aje]

Hello

I am a photographer and I've been asked to submit a range of images to a start-up Greetings cards company(who hope to compete with the market leader for on sales by the end of their 2nd year trading).

This is what they say:

Rather than us paying each artist an amount upfront for each image, we are looking to pay a flat commission fee of US$0.15 per greeting card sold with your design on it. This may not seem like much, but we have invested heavily in advertising and are expecting to sell thousands of cards each month. Those abreast with current market trends may be aware that our biggest competitor, moonpig.com , sends out an average 30 000cards/day; we project to equal this by the end of trading year two. These sales figures are an illustration of the potential revenue forecast. We use US Dollars because our artists are worldwide and it makes it easier to compute universally.

Artists benefits

1. Revenue; depending on how popular your designs are, your payment could be significant, and at the very least an additional source of income with little extra effort.
2. We aim to make Cardsmonster an internationally recognizable brand, and this is an ideal opportunity for you to come on board and raise your profile nationally and, in the near future, internationally as the business expands. Those artists interested can interact with clients and other artists on the intergrated social network on the site.
3. You would still retain all of the rights to your designs and the opportunity to market them elsewhere

GOOD, BAD OR UGLY??

Thanks

Amanda

 

[Bes]

Hello

I am a photographer and I've been asked to submit a range of images to a start-up Greetings cards company(who hope to compete with the market leader for on sales by the end of their 2nd year trading).

This is what they say:

Rather than us paying each artist an amount upfront for each image, we are looking to pay a flat commission fee of US$0.15 per greeting card sold with your design on it. This may not seem like much, but we have invested heavily in advertising and are expecting to sell thousands of cards each month. Those abreast with current market trends may be aware that our biggest competitor, moonpig.com , sends out an average 30 000cards/day; we project to equal this by the end of trading year two. These sales figures are an illustration of the potential revenue forecast. We use US Dollars because our artists are worldwide and it makes it easier to compute universally.

Artists benefits

1. Revenue; depending on how popular your designs are, your payment could be significant, and at the very least an additional source of income with little extra effort.
2. We aim to make Cardsmonster an internationally recognizable brand, and this is an ideal opportunity for you to come on board and raise your profile nationally and, in the near future, internationally as the business expands. Those artists interested can interact with clients and other artists on the intergrated social network on the site.
3. You would still retain all of the rights to your designs and the opportunity to market them elsewhere

GOOD, BAD OR UGLY??

Thanks

Amanda

In that space, $0.15 is very poor.

If you have suitable work, I can offer you £0.25 for the same kind opportunity

 

[Astaroth]

Knew someone else who was trying to start up a competitor to MoonPig and their issue was getting the volume of stock images necessary without a massive upfront outlay.

I think you should be able to do much better than 10p per image even if it is on a non-exclusive basis

 

[elliot.rigsby]

I would be cautious.

There are plenty of greeting card publishers out there you could approach for a more conventional deal. It really depends on your style of photography so take a look at who has a good presence on-line.

I just did a google search and came across Icon. They have a large range of quirky photographic greeting cards so they could be worth contacting.

Definitely shop around before you commit to anything.

Good luck!

 

[iArtist]

Amanda this sounds no different to what the likes of zazzle and redbubble offer except you can charge whatever you like in terms of commission. I get a whopping 25p for example when one of my cards sell. But that's because I set my commission at 10%, I could set it much higher.

 

[thetime22]

Yeah 15p isn't that great.

 

[MikeJ]

OP is five months old.

Not sure why Elliot thinks it's a good idea to keep raking up old posts.