How is our website looking please?

Discussion in 'Website Reviews & Testing' started by samuel5, Jan 31, 2018.

  1. samuel5

    samuel5 UKBF Regular Full Member

    Posts: 210 Likes: 14
    Hi all,

    Would really appreciate some feedback on our website at auraglow.co.uk please.

    Any changes or things you don’t like with the design and layout?

    All comments and suggestions welcome good or bad!

    Thanks

    Sam
     
    Posted: Jan 31, 2018 By: samuel5 Member since: Apr 25, 2010
    #1
  2. fisicx

    fisicx It's Major Clanger! Staff Member

    Posts: 27,712 Likes: 8,177
    The only reason anyone will be on the site is because they want to buy your products. If they are on the site for any other reason then you job is to get them to buy your products.

    The homepage has this huuuuge video at the that serves no real purpose. So that can go.

    Beneath this a 'featured products'. I've never understood why sites do this as there is never any reason given as to why they are featured. Replace this with your product categories

    On the product pages you have multi-buy discounts. I thought these were buttons but they aren't. When I change the number of items there is nothing on the screen to show me how much I will have to pay.

    You have a number of very similar products. Try creating a page with all your GU10 bulbs as variants. This way someone searching for GU10 lights can choose the one they want.

    On a small screen (I was looking on my phone while waiting for the kettle to boil) the homepage just doesn't work well at all. The main reason being the featured images (again) and invisible menu. I can even see the product range without touching things.

    The onepage checkout looks ok but the address ordering is wrong, post code normally goes at the end unless you have an address lookup function. And just have one field for my name - one less thing to fill in. On the right you have subtotal then VAT then grand total. It looks wrong.

    In general though the site is OK. The wife likes the colour changing bulbs, she just doesn't know which one to buy. I thought the illuminated toilet was..... interesting.
     
    Posted: Jan 31, 2018 By: fisicx Member since: Sep 12, 2006
    #2
  3. samuel5

    samuel5 UKBF Regular Full Member

    Posts: 210 Likes: 14
    Hi Fisicx,

    Thank you very much for your detailed review!

    The video is out of date now as many of the products are now discontinued so we should just scrap it.

    I like the featured products because returning visitors get to see new items.
    Although I suppose we could just have a New catergory.

    Interesting about the multi buy discounts - they do look like buttons thinking about it!
    We could make them clickable buttons that would add the set quantity to cart at the multi buy price. But if we have buy 4+ for £3 each and 8+ for £2.60 each if someone wants 5 then they would only be restricted to 4 or 8 with the button option.

    Thanks again

    Sam
     
    Posted: Jan 31, 2018 By: samuel5 Member since: Apr 25, 2010
    #3
  4. Gecko001

    Gecko001 UKBF Enthusiast Free Member

    Posts: 2,041 Likes: 315
    Actually this is one of the better sites that I have seen being reviewed here.

    It looks good. Lots of white and bright colours which is apt for a lighting company. The logo is great as well.

    I was a little bit confused by the way that VAT was handled on the site. An example is
    Sub total £59.97
    VAT £10.00
    Grand total £59.97

    PS. One little niggling thing. At the bottom of the home page there is the heading "Popular news from Auraglow". I would leave out the "popular", or have "latest news from Auraglow" instead.
     
    Last edited: Feb 1, 2018
    Posted: Jan 31, 2018 By: Gecko001 Member since: Apr 21, 2011
    #4
  5. samuel5

    samuel5 UKBF Regular Full Member

    Posts: 210 Likes: 14
    Thank you for your comments Gecko, will defo make the VAT element more clearer as both you and fisicx have said the same thing now.
     
    Posted: Feb 1, 2018 By: samuel5 Member since: Apr 25, 2010
    #5
  6. Alan

    Alan UKBF Legend Full Member - Verified Business

    Posts: 5,605 Likes: 1,556
    Looks good, couldn't find much to improve that hasn't been said.

    In the header although the phone number is the same size font, optically it looks smaller, no reason why the phone number couldn't be bigger - I would try 13px.

    On the checkout page you default to opt in for the newsletter, technically that is a bit naughty, the default should be opted out. As customers become more wary by ignoring this rule you lose a bit of trust.

    "Opt-in boxes are boxes where a tick indicates that the person agrees to receiving the specified marketing. Best practice is to provide an unticked opt-in box, and invite the person to confirm their agreement by ticking. This is the safest way of demonstrating consent, as it requires a positive choice by the individual to give clear and explicit consent. " current ICO advice

    and GDPR coming your way soon

    Recital 25: "Silence, pre-ticked boxes or inactivity should therefore not constitute consent."
     
    Posted: Feb 1, 2018 By: Alan Member since: Aug 16, 2011
    #6
  7. samuel5

    samuel5 UKBF Regular Full Member

    Posts: 210 Likes: 14
    Hi Alan

    That is a good point thank you, I will also get that changed so the newsletter is unchecked by default.

    Thanks again

    Sam
     
    Posted: Feb 6, 2018 By: samuel5 Member since: Apr 25, 2010
    #7