Help with Facebook competition!

I'm going to start a competition on the Facebook page of Tiny Tots Silver Prints tonight to win a fingerprint/handprint mobile phone charm but I can't figure out what the basis of the competition should be!

I've done one before where people posted photos of their kids with messy hands or feet which boosted my fans from 75 to 400 in a couple of weeks so it'd be great to do something as effective but I don't think I should repeat a photo comp again so quickly.

Any ideas for a new competition which would help boost fan numbers?

Thanks :)
 
Not to put a downer on this too much, but just make sure you have read, understood and complied with Facebook regulations about running contests. They are actually pretty awful and * technically * state that you can't run a competition or contest on FB without their written permission - which is a pain in the rear end to get.

You CAN publicize a promotion that is completely outside of Facebook — but it cannot mention Facebook in any way, shape or form, nor can you condition entry upon any action involving Facebook, e.g. joining a Fan Page, uploading a photo, updating a status, etc.

It's very bizarre and of course you need to be caught! But I have seen people have their FB pages taken down because of it. I used to work at a very large mobile phone manufacturer and the red tape we had to go through in order to run a promotion page for a competition we were running outside of FB was enormous, so much so that it only finally went live the week before the contest started, meaning all the sodding buzz went out the window! (luckily it was highly successful!)

It's just a heads up - there are soooooo many ways and sooooo many people breaking the rules out there at the moment in terms of FB, I wonder when it may come crashing down!

Perhaps think about using FB to promote the entries or weekly winners etc.... so have a solid campaign plan for a competition outside of FB, but from the contest - direct them to FB to keep up to date with the entries and succession of the contest.You'll find the fans more sticky then...

Here is the FB official guidelines, but I warn you, a lot of it will need legal interpretation! http://www.facebook.com/promotions_guidelines.php

Give me a shout if you need anymore help :)
 
Upvote 0

Latest Articles

Join UK Business Forums for free business advice