Want to start business networking but find the process daunting? In this guide, we reveal the essential networking skills that every small business owner needs. Networking is a great way to grow...
Dan Hobson
Email marketing should be a core part of any small business marketing strategy. A mailing list is a quick and easy way to share updates, engage customers and build up a loyal community around your...
Kat Haylock
Consistent branding with engaging visuals is incredibly important for small business owners. It helps build trust, increase brand recognition and bolster the rest of your marketing activities...
ChrisGoodfellow
Love is in the air… Valentine’s Day is nearly here! Do you have a business that could use a Valentine marketing campaign to attract customers? If you need some heart-filled inspiration, take a...
ChrisGoodfellow
Influencer marketing continues to be a great asset for brand growth. However, with big brands allocating their large budgets to influencer marketing, is there any room left for smaller businesses...
Ozzy
It takes time to master the art of identifying and finding the right contacts when you’re selling to big companies. They are – as the name suggests – big. So what’s the answer? It can be...
ChrisGoodfellow
Marketing is an essential part of winning new customers. But deciding how much to spend – and on what strategies – can be challenging for many business owners. A question that crops up...
Dan Hobson
People spend more on the build-up to Christmas than at any other time of year – and your business needs a festive marketing plan to get in on the action. While the UK enjoys the last few weeks...
Dan Hobson
The positive impact of entering business awards should never be underestimated. With countless companies having successfully navigated and survived the Covid challenges of the pandemic, numerous...
UKBF Editor
Getting your business into the media is an excellent way to land some free advertising and boost your credibility in the process. Learn how you can utilise PR – without spending a penny. In...
Dan Hobson
Inflation hit a dizzying rate of 9.4% this week. Amid rising energy, fuel and living costs, being able to promote your business on a budget is more important than ever. Reporting by the...
Dan Hobson
Even if you know your business inside out, it can be tricky to articulate exactly what it does. You might think you have an explanation nailed, but then you open your mouth and realise the words...
Kat Haylock
The most important thing when cold calling is your opening line and conversation starter. The worst thing you can do is open with the same boring stuff such as: How is your day going? Hope you...
HFE Signs
Ensuring that customers trust your business is vital, particularly when you’re competing in a busy market. Having a business that seems trustworthy will help to attract new customers and keep...
ChrisGoodfellow
TikTok is a short-form video sharing app where users can create, discover and react to videos. Now the sixth most used social channel, the platform is expected to grow to 15 million UK users by...
ChrisGoodfellow
Positions are very important for a number of reasons - you may or may not want to see a full-frontal view or you may or may not want to get a deep feeling of impact. How and where you position...
HFE Signs
Email marketing may be a bit old-school, but it’s still a very effective marketing tool that businesses should continue to invest in. With great email content and a decent number of subscribers...
ChrisGoodfellow
Storytelling can help you build a more coherent brand, connect with your audience and ultimately lead to an increase in sales. Storytelling is a brilliant sales and marketing tool that can be...
ChrisGoodfellow
If you’re a small business trying to get your business noticed in today’s competitive market, chances are you can’t afford to spend your marketing budget on expensive ads and overpriced marketing...
UKBF Editor
Building a personal profile can be hard work, but it’s a great way to establish yourself – and ultimately your business – as an expert in your field of work. We’ve already published a guide on...
ChrisGoodfellow
