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laws on sticking a poster on a lamp-post at the side of the road

Discussion in 'Sales, Marketing & PR' started by simpson7647, Jul 8, 2010.

  1. simpson7647

    simpson7647 UKBF Contributor Full Member

    Posts: 728 Likes: 13
    hi all, i have a question, what are the laws on making a poster and just sticking in on a lamp-post on the side of a busy road?
    I ask this as i cannot find the answer.
    many thanks all
  2. Ranks

    Ranks UKBF Contributor Free Member

    Posts: 168 Likes: 55
  3. mobyme

    mobyme UKBF Regular Free Member

    Posts: 2,559 Likes: 758
    It's illegal. The Town and Country Planning (Control of Advertisements) Regulations 1992 is the principal statutory instrument that controls the display of advertisements in England and Wales.
    There are a number of exceptions under what is called "deemed consent" for estate agents etc.
    But you are basically wanting to put your poster or sign on municipal property or private property belonging to one of the utility companies.

    There is a little loophole if you are advertising a one day event for non profit making purposes and the signs are put up and removed within 24 hours; but even then technically you need the permission of the the people who own the property to which you are attaching.

    Lot's of people get away with it but in certain areas they will spend literally tens of thousands of pounds to bring you to book

    The fines for a first offence are in the low hundreds, so if you are looking to make a killing it could still be worth it.

    The biggest danger of doing this is that you might be ordered to reimburse the local authority their costs, which can be eye watering.
    Last edited: Jul 8, 2010
  4. OldWelshGuy

    OldWelshGuy UKBF Regular Moderator

    Posts: 18,995 Likes: 6,478
    I was about to mention the charges that local authorties can bring. In some areas it is a flat fee per removal of £25-100 but if they take down 20, then that can easily mount up. Non payment results in action being taken.

    It is also pretty difficult to deny doing it now due to CCTV which is pretty much everywhere in the UK.
  5. simpson7647

    simpson7647 UKBF Contributor Full Member

    Posts: 728 Likes: 13
    okay many thanks for all your help.
    whats the law on putting in someones garden at the side of the road?
    so its actually on private property but those from the road can see it

    thanks
  6. Ranks

    Ranks UKBF Contributor Free Member

    Posts: 168 Likes: 55
    There will probably be a clause in their mortgage agreement stating its not allowed. There is not really any such thing as private property in the UK, at least for the general public :(
    Jay
  7. mobyme

    mobyme UKBF Regular Free Member

    Posts: 2,559 Likes: 758
    It would require planning permission because it doesn't fall within the "deemed consent" clause.
    There is nothing to stop you getting a vehicle sign written and parked outside a property unless there is a covenant or bye-law which doesn't allow trade vehicles to parked in that particular area unless on active "business".

    Do you think you are going about this the right way? There is advertising on the cheap and there is advertising that makes you look like a cheap two bit, fly by night company flouting the rules by advertising in residential areas.

    Have you thought about putting an advert on the back of a bus, bus stop or side of a taxi?
    • Thanks Thanks x 1
  8. simpson7647

    simpson7647 UKBF Contributor Full Member

    Posts: 728 Likes: 13
    i was just thinking about this idea really.
    Im pretty sure ill get vinyl advertisement on my car and you say about advertisement on train/bus?

    no i haven't thought about that but bus maybe, what kind of costs would be involved for such thing?

    thanks
    Last edited: Jul 8, 2010
  9. simpson7647

    simpson7647 UKBF Contributor Full Member

    Posts: 728 Likes: 13
    anyone any ideas?
    thanks
  10. Eagle

    Eagle UKBF Regular Free Member

    Posts: 5,381 Likes: 598
    Why not enquire with a public transport company?
  11. simpson7647

    simpson7647 UKBF Contributor Full Member

    Posts: 728 Likes: 13
    i will do, i was just wondering if anyone on here knew :)
    thanks
  12. jamesmd

    jamesmd UKBF Contributor Free Member

    Posts: 123 Likes: 7
    Outside London:

    £178 pm for a small rear on 1 bus

    £479 2wks t-side (1 bus)

    £17.80 pm for 1 bus panel in 1 bus.


    Let me know if you want some help with this - I can book it for you. If your also interested, I can book billboards etc too.
  13. simpson7647

    simpson7647 UKBF Contributor Full Member

    Posts: 728 Likes: 13
    Thankyou very much forbyour help.
    This is defently something to keep an eye on if my business rockets :)
    Thanks

    Ps what about prices in London btw and what kind of prices we looking at for billboards? I know it's going to depend on position and size but what do you recon?


    Many thanks
    Last edited: Jul 10, 2010
  14. jamesmd

    jamesmd UKBF Contributor Free Member

    Posts: 123 Likes: 7
    much more expensive.

    £528 per 2week london t-side 1bus.

    £138 1month london 1bus rear

    they are only outer london.

    inner is referred to as london gold, 980£ tside, 154£ rear.
  15. jamesmd

    jamesmd UKBF Contributor Free Member

    Posts: 123 Likes: 7
    billboards have much more variables on them, between £350 (month)for a phone box to £3000+ for a 2-week 96sheet (the big long one)
  16. simpson7647

    simpson7647 UKBF Contributor Full Member

    Posts: 728 Likes: 13
    Very interesting. Okay thankyou very much