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Is anyone trading on Amazon?

Discussion in 'E-Commerce Forum' started by outdoorman24, Dec 19, 2008.

  1. outdoorman24

    outdoorman24 UKBF Newcomer Free Member

    Posts: 72 Likes: 8
    I'm currently setting up an ecommerce site and I was recommended by a friend to set up an account with Amazon to sell products through as well.

    Just after any views you have on trading through Amazon.

  2. cycloneuk

    cycloneuk UKBF Regular Free Member

    Posts: 917 Likes: 113
    I did get approved to sell in the beauty category but have since changed my mind, 15% would eat to much into our profits since we sell discounted fragrances.
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  3. MH1

    MH1 UKBF Regular Free Member

    Posts: 2,587 Likes: 488
    Although they sell some of my products I didn't find it so good, I think it's too early at the moment for my type of goods.
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  4. edmondscommerce

    edmondscommerce Magento + PHP Expert Full Member - Verified Business

    Posts: 3,439 Likes: 590
    depending on what you are trying to sell, amazon can be VERY effective

    if you need any help getting set up with let me know - its something i do a fair bit of work with
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  5. consultant

    consultant UKBF Regular Moderator

    Posts: 4,000 Likes: 499
    Amazon, ebay etc should be seen as alternte routes to market. They have a cost, which needs to be balanced against the customer base/exposure.
  6. Kwackers

    Kwackers UKBF Regular Free Member

    Posts: 295 Likes: 23
    When i ran a Computing business a year or so, we were trading at around £2,000+ a week on Amazon from a handful of products.

    Right products at the right prices, youll do well
  7. phil knight

    phil knight UKBF Regular Free Member

    Posts: 50 Likes: 18
    I think its important to way up the pro's and cons of using Amazon :

    Lots of exposure, free website, easy systems and notification system

    Relatively high charges, certain sectors over exposed (books etc hardly worth bothering with now as every man and his dog is listing)

    Might be worth starting up part time but I'd switch to your own e-commerce capability as soon as you can.
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  8. RJH Enterprises

    RJH Enterprises UKBF Newcomer Free Member

    Posts: 37 Likes: 5
    I would never sell on Amazon and eBay as a method of trading. What I would do however is utilise these as an advertising method.

    Have your own ecommerce store set up and sell a selection of products via Amazon eBay etc. Ensure that it is obvious, but without breaching any T&Cs, that you have your own store. Image watermarks work well :) as does your email address in any contact details or listing!

    The additional cost caused by using these sites should be seen as part of your advertising budget. In fact it will probable be the best spent money in your advertising budegt.

  9. Kwackers

    Kwackers UKBF Regular Free Member

    Posts: 295 Likes: 23
    Just remember that Amazon has set fees for Postage and packaging, where as ebay you set your own.

    I was ending up making more profit on the postage than the products.

    Example (very rough was a long time ago!)
    Logitech Mouse £20
    Postage £5
    Mouse profit £2
    Postage profit £3

    As someone else mentioned, use it as a form of retaining customers, make it so their first purchase is on Amazon, their second is from your website.

    You could use a simple flyer with your details and some offers to acheive this.
  10. ServersandSpares

    ServersandSpares UKBF Regular Free Member

    Posts: 190 Likes: 23

    We have never sold on Amazon, however we do use eBay as a shop window. As stated above, use it as an advertising tool, you'd be surprised what sort of companies use the site and we have pulled some major players from there. The key is to retain them as a customer after their initial purchase, and the fees you might think exorbitant in the first instance, are worth paying if it means you gain a new repeat customer who potentially might spend thousands with you.

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  11. computaguy

    computaguy UKBF Regular Free Member

    Posts: 124 Likes: 12
    Amazon is so globally recognised that when someone sees that you sell there you immediately gain credibility. In my (non expert) view, its worth marketting there just so that you can tell people that you do so.

    If you gain a smaller profit for items sold there treat the difference as part of your marketing budget. I for one would look at Amazon and then hunt around. (In fact I did this this week... looked for a book and found it on Amazon. Then searched further and purchased it direct from the publisher)
  12. Jonesy

    Jonesy UKBF Regular Free Member

    Posts: 166 Likes: 19
    We sell a large volume through Amazon Central. You can set delivery prices to whatever you want. Amazon Marketplace is completely different.

    Central commissions are 30%+, but if you can still make money based on that it is essential IMHO.
  13. outdoorman24

    outdoorman24 UKBF Newcomer Free Member

    Posts: 72 Likes: 8
    There's been some great pointers, thanks to everyone who has posted
  14. lesliedocherty

    lesliedocherty UKBF Regular Free Member

    Posts: 1,615 Likes: 213
    Is there any bulk upload options for amazon,

    or any programmes that help speed up the loading process, loaded a few last year and found it pretty labour intensive
  15. Jonesy

    Jonesy UKBF Regular Free Member

    Posts: 166 Likes: 19
    You can bulk upload/update your stock on Amazon via inventory templates (Excel format), or you can integrate fully through XML web services.
  16. propertybillionaire

    propertybillionaire UKBF Regular Free Member

    Posts: 45 Likes: 1
    How do we get to look at your website?
  17. flyingfish

    flyingfish UKBF Newcomer Free Member

    Posts: 9 Likes: 0
    we mainly do international business on alibaba, and made-in-china, but seldom on Amazon.
  18. Page

    Page UKBF Regular Free Member

    Posts: 2,575 Likes: 171
    If you were doing it via their spread sheet - it is - just hard going and very error prone.

    If you have a premium account - needed for some sellers - then you can get seller desktop which makes it loads easier to do manually.

    This can also (export and) import csv files so you can mix the two if you want. Create a csv file - import into seller desktop - upload from there. This is a desktop application that sits on one machine and works under windows.

    There are third party add ons but I have no knowledge of these if you track anything decent down let us know.

    You should be able to (perchance to dream) have a central database that then feeds and controls your normal web site and amazon and more.

    I think this is what things like Channel Advisor do. Albeit at a cost.
  19. chiggs

    chiggs UKBF Regular Free Member

    Posts: 301 Likes: 46
    qq- do products have to have a barcode to be listed on amazon?
  20. Jonesy

    Jonesy UKBF Regular Free Member

    Posts: 166 Likes: 19
    All but jewellery require barcodes.