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Is Yahoo catching up with Google?

  • Thread starter Thread starter Rhyl Lightworks
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Rhyl Lightworks

About 90% of our customers have come from Google in the past, but over the last few days, I have noticed an upturn in customers that have found us using Yahoo (it has been about a 50-50 split).
I do not know if this is because of something I have done to improve our rankings in Yahoo, just a statistical blip, or if more people are now using Yahoo. Any one else noticed this?
Barrie
 
Nope. I think Yahoo would need to walk on water before being able to compete with Google.

Not great for search and not great for healthy competition but they are the facts.
 
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I have noticed that my installation of IE7 has Yahoo.co.uk as the homepage. Maybe that could be having some effect in the short term?
 
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Rhyl Lightworks said:
About 90% of our customers have come from Google in the past, but over the last few days, I have noticed an upturn in customers that have found us using Yahoo (it has been about a 50-50 split).
I do not know if this is because of something I have done to improve our rankings in Yahoo, just a statistical blip, or if more people are now using Yahoo. Any one else noticed this?
Barrie
Click to expand...

I think you answered your own question there, you probably have well placed pages on Yahoo that are attracting visitors. For us Yahoo is a distant 3rd behind Google and to a lesser extent MSN Search.

Yesterday we even had more visitors through the BBC.co.uk web search than we did Yahoo :p
 
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Things have reverted back to normal now with Google accounting for 90% of customers, so I agree Google are way ahead in search engine use.
Barrie
 
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I think the market share statistics in the UK is something like 85% Google - 7% Yahoo - 8% all the rest combined.

It is a shame really, as I think Yahoo is actually a pretty decent search engine these days.

We rank quite well on Yahoo and get 40 to 60 uniques per day from them, which is well worth having
 
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I think Yahoo are going to have to go in a different direction in order to compete in the long term. Their algorythm is ok, they just don't have the momentum.
The only company with enough weight to compete is microsoft in my opinion. (I am doing experiments with optimising for them, as I don't want all my eggs in one basket). Their image search engine is the best of the bunch, miles better than google's.
I've never been a fan of microsoft but I think discounting them completely (when the majority of people use microsoft products in order to access google) is risky.

I think if Yahoo focus on things they do well, like news they'll stick around but I think they need to adapt faster.
 
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I agree with you Kev. A merger of Microsoft and Yahoo would be a very healthy thing - evening the playing field and reducing the big G virtual monopoly on search
 
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From experience we still get a fraction of our search hits from MSN, live and Yahoo (although yahoo is the biggest of these three).

sounds like you have Yahoo right (or google wrong!)
 
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Microsoft + Yahoo would be very exciting.
Especially with how close Apple and Google are getting to each other :D

First one to use image recognition to spider video content accurately gets a head start in the revolution ;)
 
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