SEO - how can I find out what links competitors have
- Thread starter wellwood
- Start date
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Chris Jones
Hi John, there are several ways to do this.
The tool i use is SEO Quake which you can download from http://www.seoquake.com/. This will give you the inbound links for a site for Google, MSN and Yahoo along with other info.
Regards
The tool i use is SEO Quake which you can download from http://www.seoquake.com/. This will give you the inbound links for a site for Google, MSN and Yahoo along with other info.
Regards
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Chris well I would have thought that looking at your competitors site might tell you where the outbound links are and going
Earl
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PeteYoung
Actually no it doesnt it merely shows a snapshot of links, rather than all llinks to your website.
Google webmaster tools however will give you an overview of your inbound/outbound link stats, however I am not aware of any quality tool out that shows outbound linkage - although a simple spider script would this for you.
There are a number of services tools availble for checking linkage
- SEOQuake
- WebCEO
- SEOStudio
or more simply merely typing
linkdomain:www.example.com -site:www.example.com
as below
http://search.yahoo.com/search?p=linkdomain:www.e-gain.co.uk -site:www.e-gain.co.uk
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pay-on-performance-seo
Out of the search engines, Google only shows a few of the links and MSN has recently shut down their service to show inbound links.
I use Yahoo site explorer which can show inbound links to the homepage and also to internal pages. However just because these links are listed doesn't mean they are passing on any link value particularly in Google which is really fussy.
Also I would download the Firefox search tool from seobook.com this can provide useful information in Google searches.
I use Yahoo site explorer which can show inbound links to the homepage and also to internal pages. However just because these links are listed doesn't mean they are passing on any link value particularly in Google which is really fussy.
Also I would download the Firefox search tool from seobook.com this can provide useful information in Google searches.
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Chris Jones
Chris well I would have thought that looking at your competitors site might tell you where the outbound links are and going
Earl
Hi Earl, yes obviously you can look at the individual site but that is not what was being asked.
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This is completely the wrong attitude IMO.
All you're doing with this strategy is trying to follow in the footsteps of everyone else. But not only will you be unable to get all the links your competitors have, it may not do you much good either.
Links in volume work much better for more established sites - it, creates better results.
But here's the warning - sites all getting links from the same sites forms a network that Google can detect and devalue. Earlier this year is was reported that Google had devalued a huge link exchange market in the Real Estate industry, wiping out lots of sites because this was their only source of links.
My day job is specialist link builder - that means finding new methods and opportunities to help rank clients. I trailblaze.
I never reverse engineer a site's links unless it's a competitor I'm having difficulty removing.
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I don't look to see where other people are getting links - I create my own opportunities, develop my own assets, and leverage the whole lot of these for clients.
Over the past couple of months I've found some brilliant ways for getting powerful links. I know other link developers have already been using some, but others I know I'm the only one exploiting.
I've also made a big point of developing my own resources - I develop links for clients, and develop links for my own sites which are then used to leverage clients.
The world of link development is always changing, so it's always the case of looking out for new opportunities and using these.
The only sites that can outrank my big clients are well known high street brands that already have huge organic link profiles, else other companies who spend a huge amount more on their SEO. Even still, I can beat them on most keywords if I'm targeting them - they simply offer stiff competition.
What really matters, though, is how much the client will stump up for link development, though. I'm ridiculously cheap, especially compared to big SEO companies and PPC spend, but sometimes I come across clients who are more worried about costs than returns. The bigger my limits, the more limited my campaigns.
2c.
Over the past couple of months I've found some brilliant ways for getting powerful links. I know other link developers have already been using some, but others I know I'm the only one exploiting.
I've also made a big point of developing my own resources - I develop links for clients, and develop links for my own sites which are then used to leverage clients.
The world of link development is always changing, so it's always the case of looking out for new opportunities and using these.
The only sites that can outrank my big clients are well known high street brands that already have huge organic link profiles, else other companies who spend a huge amount more on their SEO. Even still, I can beat them on most keywords if I'm targeting them - they simply offer stiff competition.
What really matters, though, is how much the client will stump up for link development, though. I'm ridiculously cheap, especially compared to big SEO companies and PPC spend, but sometimes I come across clients who are more worried about costs than returns. The bigger my limits, the more limited my campaigns.
2c.
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Yep - it was link exchanges targeted. But bear in mind these link exchanges were isolated using network theory, which means that Google can seek out entire network connections and devalue them outright.
On the subject of not trying to replicate competitors, Aaron made a nice post a while back:
http://www.seobook.com/archives/001923.shtml
On the subject of not trying to replicate competitors, Aaron made a nice post a while back:
http://www.seobook.com/archives/001923.shtml
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