Title tag and H1 tag
- Thread starter aidan1980
- Start date
Well I'd say there's a difference between the 2 - a title tag should not be longer than 70 characters (including spaces) and the H1 should be succinct (shorter than 70 characters) and focussed on the main keyword / phrase for the theme of the landing page.
There's nothing stopping you from duplicating a keyword in a H1 and your title, I wouldn't necessarily call it spammy, it's more about the relevence at the end of the day? Relevance for the search engines and for visitors.
Also, use your meta description to individually customise to your internal pages, as well as title tag (most important keyword at the beginning) then the <h1> / <h2> etc to match and suit the keyword.
Have I described this in a way you can understand? I think that was a long winded reply.
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M
MASSEY
Very very wrong.
It's very silly to have a title tag and h1 tag exactly the same. You should change it up with stemming and sematic words to the general term you are targeting.
Meta description is not seo it's the clickability factor. I would advise against even using h1 tags to be honest. They are just seo spam.
On a side note, Nina are you aware of the blackhat seo in your signature
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I pretty much agree with Nina's post above.
I would generally look to make the TITLE and H1 tags different, but you're not going to trigger a penalty if you fail to do so.
Personally, I don't have a problem with having H1 tags that are relatively long, but only if that suits the content of the page. So I wouldn't be looking to stuff keywords into the H1 tag "just because you can".
Also makes sense to include the keyword within the meta description in order to improve click-through rates. I'd also think carefully about the wording of the meta description: it should all be designed to encourage searchers to click on your site.
I would generally look to make the TITLE and H1 tags different, but you're not going to trigger a penalty if you fail to do so.
Personally, I don't have a problem with having H1 tags that are relatively long, but only if that suits the content of the page. So I wouldn't be looking to stuff keywords into the H1 tag "just because you can".
Also makes sense to include the keyword within the meta description in order to improve click-through rates. I'd also think carefully about the wording of the meta description: it should all be designed to encourage searchers to click on your site.
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@Bookies
You can get away with a lot in terms of turning your site into a literary cesspit. Daddy G is not human and their system can only pick out flagrant spam with some degree of certainty. For example, some blogs may have a fine piece of word-smithery but be plagued by gibberish comment spam, thus leading G to tank it in the SERPs.
You can put a phrase on your page many times and it will not have a negative effect. This page for example makes good use of the phrase "UK Business Forum". Personally when I was making sites, I would not pay much attention to H1s as they don't carry that much weight. My main aim was to get all the keywords I could identify on the page in a way that they would otherwise be there if I wasn't trying to poke my sites head in the SERPs, thus soaking up the largesses of the long-tail, which makes up the bulk of search.
When it came to the main meat phrases, they would go in the title. I would also put them in headers if they would otherwise be there. If you want to stuff headers, that is your choice and it will look like spam. The benefit is you may get a bit more traffic, the negative is your site looses credibility.
I wrote a lengthy missive on my method here:
http://semlabs.co.uk/journal/writing-for-search-engines-and-people
Just find a method you are happy with. IMO, the best method for browsers and getting SERPs is using the knowledge of keyword research to craft pages that use all your targeted keywords in a way you would if Google didn't exist.
You can get away with a lot in terms of turning your site into a literary cesspit. Daddy G is not human and their system can only pick out flagrant spam with some degree of certainty. For example, some blogs may have a fine piece of word-smithery but be plagued by gibberish comment spam, thus leading G to tank it in the SERPs.
You can put a phrase on your page many times and it will not have a negative effect. This page for example makes good use of the phrase "UK Business Forum". Personally when I was making sites, I would not pay much attention to H1s as they don't carry that much weight. My main aim was to get all the keywords I could identify on the page in a way that they would otherwise be there if I wasn't trying to poke my sites head in the SERPs, thus soaking up the largesses of the long-tail, which makes up the bulk of search.
When it came to the main meat phrases, they would go in the title. I would also put them in headers if they would otherwise be there. If you want to stuff headers, that is your choice and it will look like spam. The benefit is you may get a bit more traffic, the negative is your site looses credibility.
I wrote a lengthy missive on my method here:
http://semlabs.co.uk/journal/writing-for-search-engines-and-people
Just find a method you are happy with. IMO, the best method for browsers and getting SERPs is using the knowledge of keyword research to craft pages that use all your targeted keywords in a way you would if Google didn't exist.
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C
C.Rebecca
It depends on requirement of the page. For instance, you have a blog post, in that case you H1 tags and title tags are usually same... It does not look spammy!
But if you try the same thing with a page covering more than one subject, being your visitor, I would not like that. A user and search engine wants relevant title and H1 to the content of the page.
If its not relevant, SEs will amend it accordingly.
But if you try the same thing with a page covering more than one subject, being your visitor, I would not like that. A user and search engine wants relevant title and H1 to the content of the page.
If its not relevant, SEs will amend it accordingly.
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I have seen websites with title tag and H1 exactly same, and that these websites perform really well. But I have not tried this method myself as I was also not certain about how long would it favor my website rankings.
Possibly Google doesn't like it and once identified the websites get negative impression.
Possibly Google doesn't like it and once identified the websites get negative impression.
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Title should be 66 characters and description should be of 156 characters. The <h1> Tags are used to bold the particular keyword phrase.
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C
Chloe Taylor
Sure this is one of the best techniques used by people preforming SEO which helps in targeting a particular page of a website with specific keywords....
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Very very wrong.
I would advise against even using h1 tags to be honest. They are just seo spam.
I would strongly disagree with you there Massey, using a h1 tag for the main title on the page is semantically correct.
I think if your main title on the page is significantly different to your page title, it can be confusing for a visitor landing on the page from the serps.
What I normally do is this:
meta title: Title of the page | Relevant keyword | Perhaps another relevant keyword
h1: Title of the page
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