Hi Craig
I've been around a few people in the NLP field, including having a client who was a hypnotherapist/NLPer and I've learned a number of things from it.
For those interested, when used in therapy, it tends to go hand-in-hand with hypnosis. If anyone saw the Paul Mckenna series on Sky last year called, I think, "I can change your life", he used a lot of NLP techniques and that should give you a good idea.
Derren Brown uses some NLP too, but mainly hypnosis and a few other interesting things.
From what I remember, his recent program "The Heist" that Coxadmin mentioned didn't use much NLP to get the people to rob the security guard. That was hypnosis and a lot of psychological persuasion techniques (plus a hell of a lot of selectivity in choosing his final subjects). One "NLP thing" he did do was to use the Jackson 5 song as a trigger to create the mental state where they'd be likely to do the robbery.
Its all about being a visual, Audio or Kinesthetic person and how you learn.
I'd disagree with this.
I remember hearing NLP founder Richard Bandler say there there is no such thing as auditory, visual or kinesthetic people. I thnk he said "put anyone in a room with a bunch of naked people and they're going to get visual!"
It needs follow up sessions though as after a couple of weeks al out staff that were not into holistic stuff reverted back to their old ways.
I would suggest that that might be a reflection on the quality of the trainer. I've known NLP therapists that get lasting behavioural change with a single session.
I cant see how it would really work in sales as you need to understand a person to make NLP work for you and you cant get to know someone in 2 seconds on the phone.
2 seconds? I doubt anyone's sold anything over the phone in 2 seconds, unless the client was already desperate to buy.
If people want to learn more, I'd suggest Bandler's book "Using Your Brain For A Change" which is quite light reading. If that's out of print, then the book Matt mentioned.
Steve
