Interesting isn't it? The Credit industry generally is a strange environment to be in. I see Credit Managers on here, but if you follow Credit Today forum which is the industry's mag and forum in the main, there seems to be only a fraction of actual participating individuals in the industry contributing, with the usual same old mouthpieces on there.
The knowledge however is there. As I've mentioned before, I recruited Credit staff at all levels for over 30 yrs and when it comes to enthusiasm for making a difference in companies then a good Credit Manager should be a Board position as Risk management and Cash flow are the very life blood in a company no matter how big or small and they often don't even get asked for an opinion - just 'collect'.
I was also surprised at the poor showing at Credit Exhibitions of Finance Directors and the decision makers of businesses which of course led to poor value for money for the exhibitors. Plenty of Credit managers on a freebee day out, but they didn't make the decisions most of the time.
Forums, and I frequent a Debt forum ( consumeractiongroup )and help out there, but word spreads through word and mouth and forums such as this one needs to get known to business people through marketing more. There's also the fact that many businessmen and women don't have time to sit on the pc doing this, but as a reference tool finding out how to deal with things these kind of sites are a real gem.
I'm no marketing guru, but I did run a business for 30yrs like so many people out there and on here, there is a vast amount of expertise available free and all it would need to get more people to contribute those skills and knowledge a little marketing either via emails to new website owners, business owners via banks etc (like your sponsor on the Cashflow sub forum) advising their customers to visit as a support line would all boost your presence.
I've heard a few people say they were disappointed by the responses they'd received on this forum, it's not the quality of the advice, it's the variations on that advice that's needed so more contributors. Just like the CAG site - lots of wannabee lawyers on there who know it all, but losts who are just very experienced in many walks of life just like on here. The site empowers people who otherwise wouldn't know how to do things themselves using the advice as a leader to answer their questions and get things done. OF course it has it's critics, not least from the Credit Industry, but it has saved the lives and homes of thousands so it must be doing some good. The same could be happening on here if it was marketed.
That'll bring more sponsors too probably and as a business forum that wouldn't be looked upon badly at all.
I was watching a programme last night about a few business people who got together somewhere down in the west country I think who had got together and traded between themselves, sorted themselves a specialist market and traded ideas - that's perhaps something that could be drummed up on here too..? involve the people who visit.
Anyway, sorry to waffle. Just a few ideas.