View Full Version : Forum Marketing - anyone has any experience?
NatalieVolkoff
6th April 2005, 14:51
One of my duties is to get our website's new forum get going. Up to now all my efforts didnt bring any results and all post are copies of trade leads. Can anyone help or give some advice?
The website is www.rusbiz.com
Thank you in advance
Natalie
Ozzy
6th April 2005, 15:29
Hi Natalie,
It is a lot of hard work to get market a forum, and a lot of money. I spent more than £1,500 last month on marketing this forum, as marketing a forum is no different from marketing any business and/or website.
You just have to work at it.
NatalieVolkoff
6th April 2005, 16:17
Thank you for replying.
Just wanted to ask - where do you advertize...in other forums?
If you can share your experience, I would really appreciate it...as I am quite lost.
Thank you
Natalie
Ozzy
6th April 2005, 20:15
I advertise anywhere really.
I promote these forums on my company newsletter which goes to about 7,500-8,000 people.
I pay other companies to promote it on their newsletters and bulletins. The last one was to BusinessGO, which all in all actually cost me £8,000 plus VAT - but that is a years worth of bits.
I also do deals with other companies where I promote them in certains ways and they promote the forums.
I do also take part in other forums and add a link to this forum in my signature, but to be honest that is very little purely because I don't have the time.
daveashton
7th April 2005, 08:25
Audaces Fortuna Juvat!
Just curious, what does it mean. My latin is not good
NatalieVolkoff
7th April 2005, 09:11
Audaces Fortuna Juvat!
Just curious, what does it mean. My latin is not good
It means : fortune favours the brave ones
NatalieVolkoff
7th April 2005, 09:14
Thank you, Richard.
Will try to do some marketing via affiliations and reciprocal links. May be it will work. Well, I will make it work :-)
AcornDomains.co.uk
10th April 2005, 22:56
Hi Natalie,
It is a lot of hard work to get market a forum, and a lot of money. I spent more than £1,500 last month on marketing this forum, as marketing a forum is no different from marketing any business and/or website.
You just have to work at it.
You are investing some serious money in this forum. How do you forsee making that much back? From your credit reports?
How do you qualify the return on your ads? Do you have a way of tracking the traffic they create?
Thanks
Andriy
6th June 2005, 23:06
Ok, where is the forum?
Webstuff
9th June 2005, 14:09
Lol Ozzy! (maybe he meant the other forum?) Good forums will spread by word of mouth more than advertising ('tis my belief). You might also want to try getting some adverts in on-subject magazines and e-zines. You can buy advertisments in many e-zines nowadays.
I've always put more emphasis on reciprocal linking and advertisments on related websites, as opposed to buying search engine advertising space, but bear in mind a reciprocal linking strategy won't pay off until months later...