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worried_andy
27th December 2008, 15:34
Hi all, this Xmas when going to Dixons and Goldsmiths both shops offered to sell me extended warranties on my goods, one was a TV and one - rather worringly - was a gold necklace..

I turned down their offer but I know lots of people must take them up on it and it surely provides an extra revenue stream for these retailers.

Supposing I ran an online shop selling household appliances - which I know barely ever fail within 3 years - how would I go about offering extended 1 year and 3 year warranties at point of purcahse? I feel this would be a valuable additional revenue stream for my business while also offering additional peace of mind for my customers.

Thanks in advance.

consultant
27th December 2008, 20:48
There are a couple options, but most retailers use a specialist company, like D&G.