View Full Version : A new era in SEO?
sjt
8th December 2008, 18:19
Could the result of THIS (http://www.bitterwallet.com/this-is-no-ordinary-lawsuit-this-is-a-marks-spencer-lawsuit/4237) case affect the future of SEO campaigns?
sirearl
8th December 2008, 18:34
As pointed out Adwords has nothing to do with SEO.
Can't see Interflora winning this one.
Earl
rich06
9th December 2008, 07:59
It's all competition really. If Marks & Spencer provide similar services to Interflora then why can't people have a choice on who they click on for that search term?
I don't think this is the only case of this happening either.
sjt
9th December 2008, 11:13
Can't see Interflora winning this one.
I agree!
........
pgraves
9th December 2008, 11:44
There have been a number of cases of companies protesting about others using their name as taget phrases of an Adwords campaign, but while Google allow it the complainants will continue.
I guess as the pervieved "victim" of one of these cases it's often easier to go after the bidding company that after Google themselves!