DanMartin
19th October 2007, 15:02
GAAPweb, the leading specialist jobsite for finance and accounting professionals, has signed a partnership deal with Sift Media, one of the UK’s leading online business-to-business publishers.
The partnership will help to extend GAAPweb’s reach across the finance and accounting recruitment audience, focusing particularly on Sift's well-established AccountingWEB.co.uk (http://www.accountingweb.co.uk), Finance Week (http://www.financeweek.co.uk) and PracticeWEB (http://www.practiceweb.co.uk) communities.
Working with these B2B communities will see GAAPweb jobs positioned regularly alongside Sift Media's editorial content. In addition, GAAPweb jobs will appear in a range of email bulletins, driving web traffic to specific roles, jobs or sectors, and helping to promote GAAPweb’s services.
GAAPweb’s clients will also benefit from the partnership. Their vacancies will receive increased exposure on Sift Media’s online accounting and finance community websites, raising their profile across this lucrative audience.
Graham Ruddick, GAAPweb Managing Director, said: "We are very excited about joining forces with Sift Media. It will strengthen the GAAPweb brand within the accounting and finance community and give an enhanced experience to both our candidates and clients."
Ben Heald, Sift Media CEO, said: "AccountingWEB.co.uk and GAAPweb have been kindred spirits for a long while. Adding Finance Week to the mix gives the partnership excellent commercial logic. And these days, good internet business is increasingly based on partnership, rather than building one's own 'walled gardens'."
ENDS
Notes to editors:
GAAPweb, acquired by Trinity Mirror in 2005, is the UK's leading specialist jobsite for accounting and finance professionals. We reach over 84,000 specialist candidates each month and send over 28,000 job alerts every day to people who know we understand the sector. GAAPweb have more than 2,000 clients, ranging from the very largest to the smallest businesses in the UK, from all industry sectors, complemented 7,500 recruitment consultants who also choose GAAPweb to recruit for their clients roles.
Sift Media is a leading business-to-business publisher specialising in online, interactive professional communities.
With a range of services including websites, email publications, industry awards and events, Sift Media delivers original, branded content to over half a million professionals in accounting and finance, HR and training, IT, marketing, customer management and knowledge management.
Did you know - £1 in every £25 spent on UK online business display advertising is spent with Sift Media?
The partnership will help to extend GAAPweb’s reach across the finance and accounting recruitment audience, focusing particularly on Sift's well-established AccountingWEB.co.uk (http://www.accountingweb.co.uk), Finance Week (http://www.financeweek.co.uk) and PracticeWEB (http://www.practiceweb.co.uk) communities.
Working with these B2B communities will see GAAPweb jobs positioned regularly alongside Sift Media's editorial content. In addition, GAAPweb jobs will appear in a range of email bulletins, driving web traffic to specific roles, jobs or sectors, and helping to promote GAAPweb’s services.
GAAPweb’s clients will also benefit from the partnership. Their vacancies will receive increased exposure on Sift Media’s online accounting and finance community websites, raising their profile across this lucrative audience.
Graham Ruddick, GAAPweb Managing Director, said: "We are very excited about joining forces with Sift Media. It will strengthen the GAAPweb brand within the accounting and finance community and give an enhanced experience to both our candidates and clients."
Ben Heald, Sift Media CEO, said: "AccountingWEB.co.uk and GAAPweb have been kindred spirits for a long while. Adding Finance Week to the mix gives the partnership excellent commercial logic. And these days, good internet business is increasingly based on partnership, rather than building one's own 'walled gardens'."
ENDS
Notes to editors:
GAAPweb, acquired by Trinity Mirror in 2005, is the UK's leading specialist jobsite for accounting and finance professionals. We reach over 84,000 specialist candidates each month and send over 28,000 job alerts every day to people who know we understand the sector. GAAPweb have more than 2,000 clients, ranging from the very largest to the smallest businesses in the UK, from all industry sectors, complemented 7,500 recruitment consultants who also choose GAAPweb to recruit for their clients roles.
Sift Media is a leading business-to-business publisher specialising in online, interactive professional communities.
With a range of services including websites, email publications, industry awards and events, Sift Media delivers original, branded content to over half a million professionals in accounting and finance, HR and training, IT, marketing, customer management and knowledge management.
Did you know - £1 in every £25 spent on UK online business display advertising is spent with Sift Media?