Flyer approval or dissaproval?

[JPBCOURIERS]

Iv'e created my first A6 flyer at 300dpi looks a bit pixelated on the site but if downloaded is smooth. I'm looking for some constructive critisism or praise either one will do as I want to get this correct the first time.

jpbcouriers.co.uk/flyerfront.jpg

Thanks :D

[MinuWeb]

Hi,

Took me a while to figure out what the flyer was for, even though in your name you mention it it seems to blend in with the rest of the text. My eyes were drawn to the SMS box, but then, not immediately knowing what you do it made no sense for me to sms 2 postcodes to you.

[Mark Nagurski]

I might be biased but personally I love the SMS bit - :D

Just for clarity though I might go with something like "simply text 'TO SAMEDAY' plus the pickup and destination postcodes ex. ......"

Should have the email alert sorted shortly and will let you know as soon as its up. In the mean time I'll add a few extra credits to your 'sameday' Suggext.com account so you can test out the autoreply etc...

As for the flyer itself, maybe making the headline with the co. name stand out a bit more as vshosting suggested, diff colour perhaps?


Glad you figured out what to do with the service - let me know what I can do to make sure this really works for you

mark@textstart.com

[JPBCOURIERS]

I might be biased but personally I love the SMS bit - :D

Just for clarity though I might go with something like "simply text 'TO SAMEDAY' plus the pickup and destination postcodes ex. ......"

Should have the email alert sorted shortly and will let you know as soon as its up. In the mean time I'll add a few extra credits to your 'sameday' Suggext.com account so you can test out the autoreply etc...

As for the flyer itself, maybe making the headline with the co. name stand out a bit more as vshosting suggested, diff colour perhaps?


Glad you figured out what to do with the service - let me know what I can do to make sure this really works for you



Thanks Mark,

I think the text idea could quite possibly boost my sales dramaticly as long as i get this flyer right first time.

Thanks for the free credits :D

And thank you for the constructive critisism ill see what i can do.

[Eagle]

The flyer doesn't look pixelated to me?... A little fuzzy in some parts but otherwise ok. :)

[Arhiann]

I'm with the OP on this. I know your co name has sameday in it, but I would but sameday courier in big bold letters across the top, and your company name/logo at the bottom. They don't really care what your company is called, butthey do care about what you do. The sameday bit does get lost at the top a bit.

[DuaneJackson]

I think it looks very crowded. I'd start all over again. The black boxes don't help at all.

Don't be afraid of white space!

Sorry!

[DuaneJackson]

Better still, speak to JAcqui at Creacom, she'll do an outstanding job at a very reasonable price.

She might not get it right for you first time, but she'll make as many changes as you need

[Mark Nagurski]

Whatever you end up with email me a copy and I'll use it on our website as a sample case study.

Speak soon.

mark@textstart.com

[Antonia @limeone.com]

It has typographical errors in it as well as grammatical ones. As you want to appeal to the legal sector this is a big issue as if the flyer contains mistakes they generally assume the service will do too!

[Anara]

My eyes were also immediately drawn to the text box on the right.

In the last box, I think I would be tempted to just have "Tomorrow is too late" and your number.

Claire

[JPBCOURIERS]

Thanks for all the feedback Ladies & Gents.

Design never was my strong point and im still getting to grips with all the design software I have.

I've looked all over the internet for some inspirational ideas but i just cant find anything.

It seems the simple ones are the most effective and still im having difficulties keeping it simple.

Ideas would be a great help if you have any?

Thanks:|

[SillyJokes]

My comment would be why did you go Landscape on this?

People read narrow longer text much more easily than wide paragraphs - just think how newspapers are laid out in narrow columns so the eye can scan.

A map of the areas you cover would be nice and visual and get the message of where you cover much faster and directly.

I seriously think you should employ a designer and copywriter as this will save money for you in the long run. I am neither.

You will get more sales. As it stands it is plain hard work.

[Stationery-Direct]

I also think the flyer looks too cluttered, my advice would be to go portrait A6 or A5 and do a double sided flyer in order to space things out a bit.

If you need any help with the design or require print then I am happy to help.

Regards

Damon

[JPBCOURIERS]

OK ive taken the advise and come up with this one. any better?

www jpbcouriers co uk / flyerfront.jpg

[Eagle]

Lose the drop-shadow. Apart from it being old-hat, it won't print all that well and detracts from the header's definition. :)

Here's the above link for quickness: www.jpbcouriers.co.uk/flyerfront.jpg

[gingerdad]

it still looks very busy and I think would look better if you had images of your own vans on it rather than stock images.

GD

[billhilton]

I wouldn't say the copy was too bad, considering the type of business. Just a few things:

1. "Sameday" and "Nextday" each as one word really grates - I'd separate them out. If a lot of your clients are law firms and so on you might well be dealing with intelligent, educated, pernickety people who would get annoyed by that sort of thing.

2. Official Secrets Act - all initial letters should be caps.

3. "Tomorrow is too late" doesn't work as a tagline for me - how about "Because tomorrow is too late!"? Neither should it be in quotation marks on your flyer - QMs should only be used for quotations or testimonials from third parties, never simply to add emphasis.

4. To my mind the SMS instructions are a bit confusing. Should it be 'text to "sameday"', or do you actually key in the words "to sameday"? See what I mean? I wouldn't be sure whether the phrase needed "to" at the start or not...

Otherwise, it looks good - the vans look nice. Does it look better with or without shadow on the header?

[ZARMarketing]

I think you could use a little more colour on this flyer to catch your audiences attention.

Let me know if you would like a quote for redesign.

Best of luck,
Zoe

[Sandy]

Better still, speak to JAcqui at Creacom, she'll do an outstanding job at a very reasonable price.

She might not get it right for you first time, but she'll make as many changes as you need

When I started, I made the classic mistake of trying to save money by doing it myself. In reality, I lost more my putting out substandard bus. cards, flyers, website etc. I learnt the hard way, and slowly I'm replacing everything with professionally done things by experts in their field. The difference is phenominal, and now my business is finally flying. There's some things you can't cut corners on.

[Crafty Sara]

I answer this not as a design specialist, but as someone who would receive this flyer through the door - the heading 110% Trustworthy would immediately put me off and think cowboys. I like the phrase 'tomorrow's too late' though. Good luck.

[Digger]

I was about to make comment on the flyer - but was drawn to check out the website - one thing struck me straight away.
The subscription service for other couriers/drivers to receive jobs via SMS - given that this is a secure service governed by official secrets act and so on - are these other drivers screened in some way?- this might make some people uneasy - just an observation