Adwords - time of day testing - Steve / Ali?

[1weekSEO]

Ali - I ain't calling your premium sex line number but I have just had an idea

I think adwords convert most for a current client for after 5pm online shoppers [England been playing earlier not got much time online to verify], have you guys ever done an adwords test with pre 5pm and post 5pm conversion comparison?

Thank you

[Simply Clicks]

Nina,

Good to see your still bashing away.
My experience of B2C is post-7pm is very good for conversion of large purchases. That doesn't mean to say the first website entry wasn't before 5pm.
An analytics package such as Statcounter can give you minute by minute real time data on website usage.

[Webtistic]

I have aways had to test each campaign individually, because patterns really do seem to be local to the website in questions.

As usual - assume nothing!