Investment in a clothing company

[philjohns]

Im pretty new around here, so 99.9% of you won't know that as a secondary business to my graphic and website design - PJ Studio - I also run a clothing company called Bene Esse Clothing.

Its a difficult situation that Im in; Ive had good feedback on the designs Ive got and have sold the first lot of tshirts that were more just to get some out there than to make a huge profit but I've made enough from it to warrant further investment I feel.

I have the opportunity to have a stall at a festival which is pretty big (roughly 5000 people) but not sure how much investment I should put into this kind of thing so thought I'de put it up for discussion...

Any thoughts?

[WJP]

What are your current sales over what period of time, selling at how much per unit?
What are they asking for the stall?
What additional investment would it require, for instance additional runs?
How long does the festival last?
What kind of festival is it? Do your designs and your brand seem to fit with the feel of it as an event?

Just some things to think about!