SEO Title

[mycoolgadget]

Hi, was wondering if it was best to only have one keyword in the title of each subpage, or would it be better with a small text of lets say 4 words with the keyword in the title text for each subpage i want to rank for?

Thomas

[zigojacko]

Your title tags should be formatted something along the lines of:-

Keyword 1, Keyword 2 | Business Name

Ensure they are unique for each page and are relevant to the page content.

[Mike Tidball]

There is a great plugin that I use on my wordpress sites called "scribe seo". Suggest that you have a look at this, if you are adding new content to a site as, it optimizes every post. I think is is available for all platforms.

I use it everytime that I post..

[fisicx]

There is a great plugin that I use on my wordpress sites called "scribe seo". Suggest that you have a look at this, if you are adding new content to a site as, it optimizes every post. I think is is available for all platforms.
Excpet the OP isn't using WP, the plugin only works on a few themes and it's not free.

[Mike Tidball]

Yes it is a paid service but I think its worth while.According to their web site there is a web based version that has been released over the last few weeks.

[zigojacko]

Yes it is a paid service but I think its worth while.According to their web site there is a web based version that has been released over the last few weeks.

Your first 4 posts have been useless, clearly demonstrating that you haven't even read the original post, I was going to reply to this before fisicx but I couldn't be bothered to waste my time as it happens every day on here with new members.

I would recommend you read the posts properly and comment on them offering some form of contribution related to the question being asked, failing to do this will just see you slated by other members.

[RedEvo]

I tend to make Title elements read naturally whilst obviously using keywords. In fact, natural is a mantra for most of the things we do to pages to improve them. Mind you I'm bias, I like natural in most other aspects of my life too :)

d

[mycoolgadget]

Your title tags should be formatted something along the lines of:-

Keyword 1, Keyword 2 | Business Name

Ensure they are unique for each page and are relevant to the page content.

ty for the reply, you would be ok with optimizing each webpage with more than one keyword? was thinking if each page only had one keyword the link juice would be more focused and not loose value when other words take away the focus?

Keyword 1 | Business Name

only one different keyword for each subpage?

[Green Jelly]

Do you need to have your business name in the title? I have read that this is not necessary and having keywords (preferably in a readable sentence) is better.

[zigojacko]

ty for the reply, you would be ok with optimizing each webpage with more than one keyword? was thinking if each page only had one keyword the link juice would be more focused and not loose value when other words take away the focus?

Keyword 1 | Business Name

only one different keyword for each subpage?

You wouldn't optimise for more than one keyword of unrelated nature on the same page, including keyword1 and keyword2 in the title mainly applied to your homepage and would normally be the your two most important keywords you want to rank well for.

For example, saying you sold luggage on your ecommerce website and specialised in the Samsonite and Kipling ranges your title tags would be effective used like:-

Homepage Title: Samsonite Luggage & Kipling Luggage at Fantastic Prices | Business Name

Samsonite Category Title: Samsonite Luggage | Bags, Holdalls, Rucksacks & Travel Cases | Business Name

[zigojacko]

Do you need to have your business name in the title? I have read that this is not necessary and having keywords (preferably in a readable sentence) is better.

No you don't need to include your business name in the title, you are likely to rank well for your business name already, I often include it however for branding and professionalism but it isn't essential (hence including it at the end of the title), certainly if you can make good use of the limited characters with something of more use to search engine users.

[fisicx]

Keyword 1 | Business Name

only one different keyword for each subpage?
Even better:

key phrase + benefits/features

lose the business name.

The majority of searches that result in a conversion have more than one word. The more long tail the higher the chance of conversion. So your title needs to reflect the actual product in a phrase rather than a single keyword:

my cool gadget rather than gadget | cool | mine

[mycoolgadget]

Even better:

key phrase + benefits/features

lose the business name.

The majority of searches that result in a conversion have more than one word. The more long tail the higher the chance of conversion. So your title needs to reflect the actual product in a phrase rather than a single keyword:

my cool gadget rather than gadget | cool | mine

ya you are right, business name is not important at this stage since nobody know me at the monent and branding is not my main purpose at this stage, but getting the traffic.

so far my title is this, aiming for the keyword "coolest gadgets" (now page 4 in google.co.uk) and "cool gadgets" (no page so far):

Coolest Gadgets - Online Webshop UK Selling Cool Gadgets

[zigojacko]

ya you are right, business name is not important at this stage since nobody know me at the monent and branding is not my main purpose at this stage, but getting the traffic.

so far my title is this, aiming for the keyword "coolest gadgets" (now page 4 in google.co.uk) and "cool gadgets" (no page so far):

Coolest Gadgets - Online Webshop UK Selling Cool Gadgets

Why target a keyword (coolest gadgets) which has 20,000 less searches a month to another keyword (cool gadgets)?

Why not create a strapline for your shop that includes "coolest gadgets" and target cool gadgets to pick up more search volume in the organic rankings... Something like:-

Cool Gadgets Online | The One Stop Shop For The Coolest Gadgets Around

It's cheesy I know, but just using that as an example :)

[Tin]

Quick tip, drop the "Online Webshop UK" - you're wasting valuable real estate space. Your potential customers expect you to be online if they see your entry in Google's search results so why state the obvious? You can make better use of that space if you think about it! If it were me, I'd also break apart the "Cool" and "Gadgets" words too.

Ray

[mycoolgadget]

Why target a keyword (coolest gadgets) which has 20,000 less searches a month to another keyword (cool gadgets)?

Why not create a strapline for your shop that includes "coolest gadgets" and target cool gadgets to pick up more search volume in the organic rankings... Something like:-

Cool Gadgets Online | The One Stop Shop For The Coolest Gadgets Around

It's cheesy I know, but just using that as an example :)

actually i think it sound ok :-) the reason im targeting "coolest gadgets" instead of "cool gadgets" is because of the massive competition on the word "cool gadgets"!!!

i did that in the beginning but after many hours of hard work, it's the word coolest gadgets i started ranked for and i decided to go for that word solely after i reached page 4 in google.co.uk and im desperate for traffic now!

[zigojacko]

actually i think it sound ok :-) the reason im targeting "coolest gadgets" instead of "cool gadgets" is because of the massive competition on the word "cool gadgets"!!!

i did that in the beginning but after many hours of hard work, it's the word coolest gadgets i started ranked for and i decided to go for that word solely after i reached page 4 in google.co.uk and im desperate for traffic now!

Well how about something like:-

Coolest Gadgets | Cool Gadgets for the Perfect Gift

As Tin mentions, yours currently is wasting valuable space in the title :)

[mycoolgadget]

Well how about something like:-

Coolest Gadgets | Cool Gadgets for the Perfect Gift

As Tin mentions, yours currently is wasting valuable space in the title :)

think i will go back to my original strategy and aim for cool gadgets, think i can do that now and still rank well and optimize for "coolest gadgets".

now my title is this:

Cool Gadgets | We Offer The Coolest Gadgets Around - Mycoolgadget.co.uk

a little bit of all the discussed :-)

[Coppock]

Your title tag is the big blue header that people click on it the search engines... yes including keywords is important to be picked up on.....

HOWEVER

A better title than your competitors could see more clicks on you even if you're just below them. By adding several keywords in a tasty headline you're more likely to get more clicks and a wider spread optimisation.

For instance, instead of going for something like;

"Gift Hampers, personalised gifts | My Hamper Company"

Go for something like;

"Novelty Personalised Gift Hampers, A Unique Birthday Treat!"

That way in the searches you have more chance of having more words go bold and stand out, and it will sound more appealing to humans...

Add a good link building campaign for your keywords and you're sure to notice a big difference on the search positions.

Good luck!
Jen

[Coppock]

PS: the hamper example is just one i've been working on for someone... it's late and i should be working on a brochure, but you get the idea :)

good luck!
Jen

[johnmorph]

Let me say that you have two important keywords related to your sub page. You should focus on the both of these keywords in the title tag. For me I always like to put the important keywords in the title tag which are important for me to optimize.