View Full Version : Gift for my business client
businessowner350
5th March 2010, 12:34
My single business client was very kind to pass my name onto another business, who I am very close to striking a business deal with.
We're not talking big money here, and the new deal is worth about the same as my current business client.
Nonetheless, I have to somehow gift a token of thanks to him.
Any ideas on what business owners appreciate?
To give you an idea, I provide IT services and the deals are worth about £50/month
Cheers
Ralph at NWL
5th March 2010, 13:23
I work on the referal principle quite a bit. I generally try to get a gift that is personal to the client rather than something that is business related. Do you know what type of things your client currently enjoys? Are they a book lover, do they love films or theatre? Perhaps they play golf? I have generally found that some kind of voucher works best in these cases. If you now the client likes good wine or scotch then that can be a good idea as well. I have also used Red Letter day vouchers if I want to spend a bit more.
businessowner350
5th March 2010, 13:29
Hmm I think he is a wine lover but I have *no idea* about wine.
I know he would really love a new PC, but my ideal budget for him is around £150, and a PC is £350, a bit too pricey I think given the amount of money I'm making in the new deal
ThePublisher
5th March 2010, 13:40
I wouldn't have thought you need to spend 3 months revenue on your client as a thank you. You can get some nice mixed cases of wine from the likes of Virgin wines for about £50 a case. There's bound to be something in there he will enjoy and maybe some new ones he hasn't tried before.
The thought that you have made the effort to arrange for a gift as a thank you will be enough. I was sent a bottle of champagne and some chocolates by one of my customers at Christmas. It made my day.
businessowner350
5th March 2010, 13:46
I should probably mention that I'm getting an inital sum of £2000 from this new business customer.
Still think £150 is too much?
:)
ThePublisher
5th March 2010, 13:50
Only you can decide that.
businessowner350
5th March 2010, 13:52
Since I'm just starting out, and they guy has trusted me with an awful lot, I think that £150 is well deserved.
In an ideal world, I'd get him a £150 Dell Voucher. Do Dell do vouchers?
I can't find them anywhere :(
Ben8472
5th March 2010, 16:04
We use Love2Shop vouchers, it's a high street voucher which can be used in dozens of major high street chains - http://www.love2reward.co.uk/gift-vouchers/love2shop-vouchers (http://www.love2reward.co.uk/rewards/)
List of shops you can spend them in http://www.love2reward.co.uk/rewards/redeemers/love2shop-redeemer-list.jsp
We send them out for both referrals and valid complaints.
You can buy the gift vouchers online in multiples of £10, so you could send them £150 worth if you wish, I am sure the client would shop in those stores throughout their day to day life.
Hope this helps
Ben.
applemaidcleaning
5th March 2010, 16:22
My single business client was very kind to pass my name onto another business, who I am very close to striking a business deal with.
We're not talking big money here, and the new deal is worth about the same as my current business client.
Nonetheless, I have to somehow gift a token of thanks to him.
Any ideas on what business owners appreciate?
To give you an idea, I provide IT services and the deals are worth about £50/month
Cheers
I would find out if they have kids and ages and get them a gift!! i do this with my clients - it builds a good working relationship and you become more - how can i say- more hard to brush off in future! :-)
patientlady
5th March 2010, 17:16
Since I'm just starting out, and they guy has trusted me with an awful lot, I think that £150 is well deserved.
In an ideal world, I'd get him a £150 Dell Voucher. Do Dell do vouchers?
I can't find them anywhere :(
Perhaps to generous, when he probably understands that you are just starting out. Dell vouchers are very specific, particularly if he doesn't want a Dell! I like the idea of the case of wine - yummy:D
Ben8472
5th March 2010, 18:00
I personally don't like the idea of giving alcohol as a gift, it's a horrible gift in my opinion, certainly when so many people choose not to drink or have had past problems with drinking, unless you know him really well, I would stick to something more generic which everyone would be happy to receive - then you can't go wrong really.
I still think the Love2Shop vouchers are the best idea, plus Laithwaites also accept them so if he does want wine he can use them to buy a case.
You said the deal he got you was worth £2k - Is this revenue or profit? I would personally not spend more than 10-15% of profit on a referral reward. Perhaps even just 5% if he's not expecting any sort of gift.
You are a business - it's silly to spend more than you absolutely have to, I would not spend too much on him unless you think he may refer more client's to you in the future.
Ben
WarringtonWebsiteDesign
5th March 2010, 18:10
Consider this.
Customer 1 has referred customer 2. He has told him how great you are etc etc and customer 2 has given you his business. You reward customer 1 with £150 in vouchers
In 6 months time customer 2 refers customer 3 to you. You reward customer 2 with £100 in vouchers.
Another 6 months pass and customer 1 and 2 are chatting and the rewards come up. Will you have an unhappy and less valued customer who was less rewarded?
Personally I would go with something personal upto say £50 but not something with the price all over it like vouchers. That way customers will always have something that means something to them not just a monetary token and if they discuss them at a later date both will feel equally valued.
eddyruby
6th March 2010, 05:45
Only you can decide that.
horseclick
6th March 2010, 06:22
do not spend too much
a personal touch will be much appreciated though you don't need to dig so deep into your pocket to buy it