View Full Version : How to value domain name, advice please.
Someone has offered me several hundred for a domain I bought some years ago. They are the national trade body and I believe want it for a campaign.
Is there any way to assess a fair price/anyone or organization that deals with this?
It's a nice offer, but if it's part of a roll out of a national advertising campaign it's peanuts...am I being healthily greedy or just greedy?:)
TechFox
5th May 2009, 10:25
As far as I know there is no way to value a domain. It is worth whatever someone is willing to pay for it. Depends on how much they want it. You are not being greedy wanting a good price for your domain.
Esk247
5th May 2009, 14:12
yer i think it's just based on the fact that they've offered you some monies for something they really need..several hundred is a nice amount though isn't it..considering it's more important to them than to you.
then again..i might swap that £700 and ask them to pay annually for the use of the domain name..or something. hhmm greedyness.
YODspica
5th May 2009, 14:26
good points here,
Astaroth
5th May 2009, 14:26
Licensing the domain name to them rather than selling is always an option.
As has been said, there is no set way to value a domain as they dont have any true value unless they have either been registered for a long time and/ or have a high volume of traffic going to them.
KateCB
5th May 2009, 15:03
Licencing is somethign to consider, but also consider this; how much can you realistically charge for an annual licence to use the name - will it equate to what you have been offered - if this is a marketing campaign, they may use it for 12 months and then abandon it.....
If you paid £10 forit years ago, and are being offered hundreds for it now, I would sell it - if you don't they will use a derivitve ofit, or something they can pick up heaply and then it is 'worth less' to you as the chnce of anyone else wanting it for hundreds in the future is pretty low - AND you have to pay to keep renewing it, so add everything up......IMHO I think several hundred is a good enough incentive to sell something you are not using...you can buy more....!
This is an interesting thread, thanks. It's quite relevant for me too as I was recently approached by a publicly funded body (not a charity) about one of my domains.
I agree, a domain is only worth what someone is willing to pay for it. I said "make me an offer", but they didn't get back to me. Sure, they can try to get something similar for the purpose but mine would've been pretty good for them.
I'm not greedy but I've seen how government funds are spent sometimes and I don't see why I should sell my domain for peanuts only to see them use it for a million quid campaign.
areyousecure?
5th May 2009, 17:19
the question is this, are you happy with the amount they have offered? do you feel comfortable with the amount or does it feel to low/high?
i would either accept or make an offer you feel comfortable with for the sale. but remember be prepared to lose all offers if they feel you are asking for too much
sirearl
5th May 2009, 18:17
Someone has offered me several hundred for a domain I bought some years ago. They are the national trade body and I believe want it for a campaign.
Is there any way to assess a fair price/anyone or organization that deals with this?
It's a nice offer, but if it's part of a roll out of a national advertising campaign it's peanuts...am I being healthily greedy or just greedy?:)
A domain has 2 values.
One is the brand value such as "tesco.com"
The other would be its SEO value as "cheapinsurance.com"
As said depends on what the domain is and who wants it.
Your probably being unhealthily greed which is better than plain greedy in my book.:p
Earl
wordsinart
5th May 2009, 18:50
Best way to gauge would be for you to let us all know what the domain name is.
If it's 'Windows2010' or 'Windows2011' or 'swineflusurvival.com' or 'beafraidbeveryafraidofterroranddiseaseandrecessio n.co.uk' etc. it's probably worth more than a few hundred
BusinessScience
5th May 2009, 19:08
Domain name values are dependent on what someone is prepared to pay for it. One option open to you is to search for other similar businesses and see if they might be interested in buying it. Nothing like competition to force up prices Always worth looking at Sitepoint Marketplace to see what Domain Name and Websites are selling for.
You might find there is a demand for a website with your domain name (you could always build one and then sell it for more).
Best wishes
Steve
XEC Internet Consultants
6th May 2009, 13:05
Just to show you how hard it is to value domains takes a look at www.domainprices.co.uk (http://www.domainprices.co.uk)
I sell a lot of domains ranging from £100 to £1000 and often there is little obvious difference in quality. If you PM the domain to me I would be happy to advise as to whether it's a 'good' offer or not.
Stephen.
Gareth30
10th May 2009, 16:02
I have recently purchased the following web address:
mp3player.co.uk
What value would you expect that htis would achieve, or how much would be reasonable to expect for a yearly lease on this?
Gareth30
10th May 2009, 16:06
I have just purchased the follwoing:
mp3player.co.uk
What value, as an outright purchase price and lease would one expect to put on this?
Esk247
10th May 2009, 16:19
I have just purchased the follwoing:
mp3player.co.uk
What value, as an outright purchase price and lease would one expect to put on this?
£0.00 haha unless anyone wants to buy it..its a good name though, someone with an mp3 based product will want that..then you have to wait for an offer!
Steve2507
10th May 2009, 17:05
We were recently offered £5K for one of our domains which I have plans for so turned it down. To me it is worth more in the long run.
On the other side of the coin we were asked if we were interested in a sex toy domain name that had "great potential". No work ever done on it, never had a website on it and yet they thought we would happily part with £30K for it. They were convinced it was worth it - numpties.
It is all down to a matter of perspective.